In 30 minutes we'll show you exactly where your ad budget is leaking, broken tracking, bloated account structure, tired creative, then hand you a prioritised 90-day roadmap to fix it. No pitch deck. No lock-in. Yours to keep whether we work together or not.
We'll get in contact with you soon.
Seven years in digital ads, running paid acquisition across Meta, Google and LinkedIn for founder-led brands. [Placeholder: a line on the brands I've worked with and the ad spend I've managed.]
When you claim the audit, I'm the one in your accounts — not a junior, not a sales rep — digging into exactly where your budget's leaking.
Brands we've worked with
Five deep checks across your accounts, the exact work agencies charge thousands for. You get every finding, even if you never speak to us again.
Where your measurement is lying, duplicate events, missing CAPI/offline signals, attribution gaps quietly tanking optimisation quality and wasting spend.
What your Google & Meta campaigns are actually optimising for, and whether it lines up with what makes the business money, not just the dashboard.
Where creative is capping scale, hook rate, angle fatigue, format gaps, and what to test first for the fastest lift without throwing more budget at it.
What your competitors are running, where they're winning impressions and attention, and the angles and placements they've left wide open for you.
A prioritised list of what to fix, in what order, and why, built against contribution margin and blended MER. A plan you can act on the same week, with or without us.
Most agencies audit what the platform shows them. We audit what the business actually makes, and that changes every recommendation you'll get.
New-customer volume stepped up hard through 2025-26 across Google & Meta, while the blended cost to acquire each one settled back from its late-2025 peak.
In plain English: every month in 2026 (darker bars) we brought in more new customers than the same month in 2025 (lighter bars) — and the cost to win each one (dashed line) spiked in late 2025, then settled back to about $40 and held.
Enough volume that the findings move real money, and strategy actually compounds.
You measure SQLs and revenue per lead, not raw form fills.
Contribution margin and blended MER are the conversation, not vanity ROAS.
You want a partner who'll tell you the truth, not a vendor who tells you what you want to hear.
Anything not covered here? Bring it to the call, no question is too in-the-weeds.
Claim my free audit →Genuinely free, no catch. we run a limited number each month because they're real work, not an automated report. The bet is simple: the audit is good enough that some people choose to work with us afterwards. If you don't, you still keep the full roadmap. No invoice, no obligation.
At minimum, read-only access to your Google & Meta ad accounts and GA4 (or a quick screen-share if you'd rather not grant access yet), plus a rough sense of what's actually converting to revenue. All access is scoped and revocable by you at any time.
we reply within one business day of your submission, usually same day. From there it's typically 3-5 business days to complete the audit and book your 30-minute walkthrough, depending on account access and complexity.
The audit is most valuable from around $10k/month combined across channels, that's where there's enough signal for the findings to move real money. If you're below that, submit anyway and we'll tell you honestly whether it's worth your time yet, and what to do to get there faster.
No pitch deck, no proposal theatre. The call is an actual working session, we show you what we see and what we'd fix first. If it makes sense to keep working together, we'll talk about it. If it doesn't, you've still got a plan you can hand to anyone.
Yes, most of our clients are remote. Geography doesn't change the work. What matters is spend level, business fit, and whether you're serious about attribution and unit economics.
Claim your free $5,000 audit of your Google & Meta ads. 30 minutes, no pitch deck, and a roadmap you keep either way.
We'll get in contact with you soon.
